Competitor Citation Analysis
Enter a client alongside competitors. Get a side-by-side Health Score comparison, a gap table sorted by domain authority, an interactive radius map, and a prioritized build list.
Free for Agencies
Citation Finder & Citation Scanner — Free for Local SEO Agencies
NAPally's citation finder and scanner runs deep NAP tracker audits across up to 150 directories. Find what's missing, what's inconsistent, and what your competitors have that your clients don't — all in one local SEO reporting dashboard.
Start free — check a business now →
Free check of the top 10 directories · No account needed · No credit card
Citation Health Report
EXAMPLE REPORT
Listings found142 / 200
NAP errors17
Duplicates4
Competitor gaps23
Google Business ProfileConsistent
Bing PlacesPhone mismatch
Thomson LocalMissing
Bark.comMissing
Fix 27 issues with NAPally → from $2/citation
150 directories checked
Worldwide coverage
$2 flat rate — no surprises
$2,500 minimum engagement
Everything Included in Every Report
Before & After Snapshot Reporting
A tamper-proof "Before" snapshot at first scan, an "After" scan post-build. Net new citations, consistency improvement, and the score delta — quantified ROI for your client.
Duplicate Checker
Fuzzy NAP matching flags duplicate listings (similarity > 0.85), shows which field caused the flag, and recommends suppress, merge, or correct — with one-click escalation.
NAP Tracker & Inconsistency Audit
Every listing compared field-by-field against your canonical NAP. Color-coded green / amber / red results with a character-level diff showing exactly what is wrong, where.
GBP Reporting & Agency Analytics API
Pull citation and GBP reporting data directly into Agency Analytics, SE Ranking, or any custom local SEO reporting tool via REST API. White-label compatible — your clients see your brand, not ours.
Proof Your Clients Actually Understand
Every first scan saves a tamper-proof "Before" snapshot. After citation building completes, the "After" scan quantifies the ROI you present to your client.
BEFORE NAPALLY
41
Citation Health Score
· 63 missing listings· 17 NAP inconsistencies· 4 duplicates
+48
3 weeks · 84 citations built
AFTER NAPALLY
89
Citation Health Score
✓ 84 new citations live✓ NAP 100% consistent✓ Credentials handed over
Example data — every report is generated from your client's live citation profile.
How the Citation Health Score Works
One explainable 0–100 score, built from four weighted sub-scores. No black boxes.
Presence30%
Consistency40%
Authority20%
Freshness10%
Poor 0–39
Fair 40–64
Good 65–84
Excellent 85–100
Credits, When You Need More
One credit checks up to 50 directories, answers one AI visibility question, or runs one competitor scan. Credits never expire.
Starter
$50
25 credits
$2.00 per credit
Growth
$255
150 credits
$1.70 per credit · save 15%
Agency
$900
600 credits
$1.50 per credit · save 25%
Try the Citation Finder free
Type a business name and see its listings on the top 10 directories in about a minute. No account needed.